Nearily
For cafés

A free loyalty program for your café: digital stamps or cashback

Nearily is one loyalty app shared by independent cafés. Guests collect stamps or cashback in the Nearily app, and your barista scans their QR code with any smartphone or tablet. No hardware, no plastic cards, no app of your own — and the basic plan is free.

Become a partner
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Already on Nearily

All partner cafés

What Nearily is for a café

Nearily is a loyalty platform and a map of independent cafés in one app. Guests install Nearily once — from the App Store, Google Play, RuStore or AppGallery — and use it at every partner café. One wallet keeps their stamps, cashback and rewards across cafés and chains, and on iPhone the Nearily card can be added to Apple Wallet.

You choose the mechanics — stamps or cashback — and the reward. Your café appears on the Nearily map, so guests of other partner cafés can discover you. You run everything in Nearily Platform (platform.nearily.com): loyalty rules, staff and guest analytics.

Guests can also join Nearily Club, a membership with a members' lounge and chats. Your café can offer Club members a perk of its own and get noticed by the most active coffee lovers in the city.

Nearily is live in Saint Petersburg, with the first partner cafés in Istanbul and Semey.

What you need

  • Any smartphone or tablet with the Nearily app, iOS or Android — that is your scanner.
  • No terminal, no printer, no plastic cards, no POS integration required.
  • Internet down? Offline scanning keeps taking stamps and syncs them when the connection is back.
  • Optional: if you run iiko, stamps and cashback can work right inside iikoFront.

How to join

  1. Open the Nearily app — or download it from the App Store, Google Play, RuStore or AppGallery.
  2. Go to Profile → Settings → “Become a partner”.
  3. Fill in a short form about your café. We get in touch and switch your café on.
  4. Set up your loyalty and staff in Nearily Platform at platform.nearily.com.

Not ready to install the app? Use the form below, write to hello@nearily.com or message @kaganergovan on Telegram.

Already have your own loyalty system? Great.

Nearily doesn't replace your system. It does what your system can't.

Your app won't bring new customers. Nearily will.
  • Your loyalty card only works with people who ALREADY visit you
  • Nearily is a network. A customer from another cafe opens the app, sees you on the map, and comes for the first time
  • Your system retains. Nearily attracts. These are different tasks.
Alone it's hard. Together — strength.
  • 50 independent cafes with separate cards = 50 isolated customer bases
  • 50 cafes in Nearily = one shared ecosystem where everyone wins
  • You don't lose your customers — you gain others'
People who don't know you yet — find you
  • Someone in a new area opens Nearily → sees your cafe → walks in
  • This is a customer who would NEVER have found you without Nearily
  • Your own loyalty card can't do this

Every cafe in Nearily makes yours stronger

Imagine: Maria gets her morning coffee at the same cafe every day. She's on Nearily.

On Saturday Maria is out in a part of town she rarely visits. She opens Nearily, sees your cafe 200 meters away. Walks in. Gets a flat white. Earns a stamp.

Without Nearily, Maria would have walked past. She would never have known about you.

Her usual cafe didn't lose a customer — Maria will be back on Monday. But you GAINED a new one.

1 cafe
=
your customers
10 cafes
=
your customers + customers of 9 other cafes who see you
50 cafes
=
an entire coffee ecosystem, and you're part of it

Independence ≠ loneliness

You stay an independent cafe with your own character
But now you have a support network — no franchise, no commissions
Every new Nearily partner brings their customers into the shared ecosystem
More cafes → more people download the app → more people see YOU

Joint mechanics (coming soon)

"Visited 3 Nearily cafes? Get a bonus" — motivation to try different spots
Recommendations: "Liked this cafe? Try this one nearby"
Joint events: coffee routes, collaborations between cafes

Why you can't ignore this anymore

Your loyalty card is a closed loop

  • You attract a customer → give them a card → they return → you give them another card
  • But this loop doesn't CREATE new customers
  • Your base only grows through word of mouth and social media
  • Nearily is a third acquisition channel you didn't know about

Your competitors are already thinking about this

  • 13 independent cafés in Saint Petersburg and Istanbul are already on Nearily
  • Every partner café is on the Nearily map for every guest
  • Those who join later will compete for attention with already established cafes
  • Joining early = more time for guests to get used to your café in the app

The basic plan is free

  • ₽0 to connect
  • ₽0 for digital stamps or cashback
  • ₽0 for your place on the Nearily map
  • ₽0 for basic guest analytics
  • No commission on your sales
  • Keep your current loyalty system if you like — use both

What do you have to lose?

  • We reply within 48 hours; setup and team training take under 2 hours
  • No need to change anything in your cafe's workflow
  • No need to give up your current loyalty system
  • If you don't like it — disconnect in one click
  • But if you do — you've gained a new customer channel.

How it works — 3 steps

1

Join

In the Nearily app: Profile → Settings → “Become a partner”. Or fill in the form on this page.

Open the application form
2

Set up

Choose stamps or cashback and your reward in Nearily Platform. We help you with the setup.

3

Scan

The barista scans the guest's QR code in the Nearily app, or the guest says a 4-digit code. The stamp lands in the guest's wallet.

We reply within 48 hours · setup takes under 2 hours

Stamps or cashback — your call

Your café sets the rules: how many stamps earn a reward and what the reward is, or which cashback percentage guests get. Guests see the rules in the app before their first purchase.

Digital stamps

  • Every purchase earns a stamp — the barista adds it with one tap by QR, a four-digit code or a phone number
  • You decide how many stamps a reward takes and what it is — a free drink, for example
  • When the reward is ready, the guest shows the code again and gets it

Cashback

  • The barista enters the purchase total and cashback is added automatically at the percentage you set
  • Guests spend the cashback at your café — it comes off the order as a discount
  • In a chain, one balance works at every location

Offline scanning

  • Internet down? Stamps still count — the scanner queues them and syncs when you're back online.
Integration

Works with iiko

Already using iiko? The Nearily plugin runs right in iikoFront — no extra hardware, no tablets at the counter.

Quick install

About 5 minutes on the till — we do the setup with you

Right at the till

Stamps and cashback inside iikoFront — a button on the order screen

Settings from the server

Loyalty rules come from the Nearily server and update on their own

Integration guide

What it costs

Basic — free

One location, stamps or cashback, QR scanning in the Nearily app, offline scanning, a place on the map and basic guest analytics. No commission on sales.

Cafe Pro and Cafe Ultra — optional

Cafe Pro — 999 ₽ ($11) a month: up to 2 spots, several baristas scanning at once, detailed AI analytics and messages with guests. Cafe Ultra — 1,999 ₽ ($22) a month: up to 3 spots, deeper AI analysis and the iiko integration at no extra cost.

All prices and plans

Frequently asked questions

What do baristas scan with?

With any smartphone or tablet that has the Nearily app, on iOS or Android. The barista scans the guest's QR code, or the guest says a 4-digit code. If your café runs iiko, it can be done right in iikoFront.

Do I need to buy any hardware?

No. You need no terminal, scanner, printer or plastic cards — a phone or tablet you already have is enough.

What if the internet goes down?

Stamps keep working. Offline scanning queues them on the barista's device and syncs them once the connection is back, keeping the real scan time; nothing is lost or counted twice. Redeeming a reward and looking a guest up by the 4-digit code need a connection.

How much does it cost?

The basic plan is free: stamps or cashback, scanning, a place on the map and basic analytics, with no commission on sales. Optional Cafe Pro (999 ₽ / $11 a month) adds up to 2 spots, several baristas scanning at once, detailed AI analytics and guest messages; Cafe Ultra (1,999 ₽ / $22 a month) adds up to 3 spots, deeper AI analysis and the iiko integration at no extra cost.

How will guests find out about it?

Your café appears on the Nearily map and in the café list for every Nearily user, including regulars of other partner cafés, and on nearily.com/cafes. At the counter the barista just asks “Do you have Nearily?” — the guest installs the app and gets the first stamp on the spot.

Can I choose between stamps and cashback?

Yes. With stamps you set how many purchases earn a reward and what the reward is, for example a free drink. With cashback you set the percentage, and guests spend it at your café as a discount. Guests see your rules in the app before their first purchase.

Does it work with iiko?

Yes, optionally. The Nearily plugin for iikoFront gives stamps and cashback from the order screen and applies rewards to the order as a discount. Without iiko everything works in the Nearily app.

How do I join?

In the Nearily app go to Profile → Settings → “Become a partner” and fill in the short form. You can also use the form on this page or write to hello@nearily.com. We reply within 48 hours; setup takes under 2 hours.

What guest data does my café see?

Your café sees a guest's name and their stamps, cashback and rewards at your café, plus visit analytics in Nearily Platform. You never see a guest's phone number or their activity at other cafés.

Does my café need its own app?

No. Guests collect in one Nearily app shared by every partner café, so you don't build or maintain an app of your own. Your café gets a place on the Nearily map and a page at nearily.com.

Apply to join

Verify your phone, tell us about your café — we review applications within 48 hours.

Start with your phone number

We’ll send a code. It signs you in to your Nearily account — or creates one if you don’t have it yet.

Ready?

Join Nearily — start getting new customers tomorrow

Become a Nearily partner